Services · TRANSFORM · Creative Intelligence

CGI & 3D product visuals that sell the product before anyone holds it.

Photoreal CGI and 3D visuals of your product for e-commerce, catalogues and campaigns — without a shoot, and including what a camera cannot show.

CGI is worth it when a product is hard or costly to photograph, comes in many variants, or hides its quality inside. It is not worth it when a good photograph of a real moment would be more believable — we will say so.

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Example system How a CGI product visual is made

  1. 01 BriefCAD, samples or photographs
  2. 02 Model / SceneAn accurate 3D model
  3. 03 MaterialsReal-world finishes
  4. 04 LightingLighting and camera direction
  5. 05 RenderStills, spins and films
  6. 06 FinishEach channel’s formats and sizes
CG iNK explanatory diagram · not a client system

Who it is for

For products that are hard, slow or costly to photograph.

Brands that sell a physical product online or through dealers: jewellery, building products, industrial goods, packaged food. It suits products that are expensive to shoot, not yet manufactured, sold in many variants, or whose real advantage sits inside them.

Industries we do this for

Building Products & Materials, Food & FMCG, Jewellery & Luxury, Manufacturing & Industrial

What usually goes wrong

  1. 01

    Every new variant means a new shoot

    One accurate model renders every colour, finish and angle.

  2. 02

    The real advantage is invisible

    Cut-aways and exploded views show the engineering a photo cannot.

  3. 03

    Marketplace images look like everyone else's

    Consistent, art-directed renders across the whole range.

What you get

Deliverables

Built from your CAD files, samples or reference photographs. We model the product, match its real materials and finish, and light it the way the brand should look. The same 3D file then makes stills, 360° spins, exploded views and short films, so new colours and angles come from the same file instead of a new shoot.

  • E-commerce product images (white background and lifestyle)
  • 360° spins and turntables
  • Exploded and cut-away views of technical products
  • Short product films and reels
  • Campaign key visuals
  • Variant and colour sets from one model

How it works

From brief to live

  1. 01

    Inputs

    CAD, samples or photographs, plus the brand look and the channels it must work on.

  2. 02

    Model and materials

    An accurate 3D model with real-world finishes, checked against the product.

  3. 03

    Look development

    Lighting and camera direction approved on two or three test frames first.

  4. 04

    Production

    Stills, spins and films rendered to each channel's formats and sizes.

Platforms Blender · After Effects

Proof

Work where this mattered

Working together

Project or retainer

  • Project — Fixed scope, with a written brief, timeline and deliverables.
  • Per product — Per-SKU pricing once the base model and look are approved.

Part of TRANSFORM

AI visuals, CGI and motion — directed like a shoot, finished like a campaign. Creative Intelligence

Often paired with

Shopify Design & Development

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Questions buyers ask

Is CGI cheaper than a product shoot?

For one product photographed once, usually not. It pays off across many variants, many angles, or a product that is difficult, unfinished or expensive to shoot — because one model keeps producing images.

What do you need from us to start?

CAD or 3D files if they exist; otherwise physical samples or clear reference photographs from several angles, plus any finish and colour references.

Can CGI be used on Amazon and Flipkart?

Yes, as long as the image represents the product truthfully. We render to each marketplace's image rules.

Tell us what should change.