Services · BUILD · Web & Technology

Website design & development for businesses that make real things.

Websites designed and built around what the business needs them to do — explain the product, earn trust and turn visits into enquiries.

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Example system How a website is built

  1. 01 StructureSite structure and page plan
  2. 02 UXWho buys and what they need to see
  3. 03 InterfaceUI design for desktop and phone
  4. 04 CMSDevelopment on a maintainable CMS
  5. 05 PerformanceSpeed and accessibility checks
CG iNK explanatory diagram · not a client system

Who it is for

For businesses whose website undersells them.

Manufacturers, building-product brands and consumer brands whose website no longer matches the quality of the business, or does not work for the people who actually buy: dealers, specifiers, export buyers and customers on a phone.

Industries we do this for

Building Products & Materials, Food & FMCG, Jewellery & Luxury, Manufacturing & Industrial

What usually goes wrong

  1. 01

    The website undersells the factory

    Real products, processes and proof, structured so a buyer finds them.

  2. 02

    Enquiries go nowhere

    Forms routed to the right person, with the context sales needs.

  3. 03

    Every change needs a developer

    A CMS the team can actually use, with guardrails.

What you get

Deliverables

We plan the pages, structure or write the content, design for phone and desktop, and build on a CMS your team can edit. Every site is fast, structured for search and AI answers from day one, and sends each enquiry to the person who should answer it.

  • Site structure and page plan
  • Copy and product content structure
  • UI design for desktop and phone
  • Development on a maintainable CMS
  • Technical SEO and structured data
  • Enquiry forms connected to email, CRM or WhatsApp
  • Speed and accessibility checks
  • Training for your team

How it works

From brief to live

  1. 01

    Understand

    Who buys, what they need to see, and what the site must make them do.

  2. 02

    Structure

    Page plan and content model agreed before any design.

  3. 03

    Design

    Key pages designed on real content, on phone first.

  4. 04

    Build and launch

    Developed, tested, migrated without losing search history, then handed over.

Platforms Laravel · WordPress · Shopify

Proof

Work where this mattered

Manufacturing & Industrial

Making engineering visible.

Recorded Website Design & Development · Social Advertising & Content · Photography, Film & Reels · Conceptual Advertising

Building Products & Materials

Making the thing behind the tile matter.

Recorded Website Design & Development · Social Advertising & Content · Conceptual Advertising · Dealer & Distributor Acquisition

Food & FMCG

A masala with a face, and a reason.

Recorded Website Design & Development · Social Advertising & Content · AI Product & Campaign Visuals · SEO & AI Search

Working together

Project or retainer

  • Project — Fixed scope, with a written brief, timeline and deliverables.
  • Care plan — After launch: updates, speed and security.

Part of BUILD

Websites, commerce and the systems behind them — designed and developed by the team that shapes the brand. Web & Technology

Often paired with

SEO & AI Search, Shopify Design & Development

Looking for something else? Find a service

Questions buyers ask

How long does a business website take?

It depends on the number of pages, how much content already exists and how quickly decisions are signed off. After the brief we give a dated plan, and we hold to it.

Will we lose our Google rankings when the site changes?

Not if the move is planned. We map every old URL that has search history or links to its new home before launch.

Can our team update the site ourselves?

Yes. Every site is handed over with an editor your team is trained on.

Tell us what should change.